Outreach Marketing Plan
& Advertising Campaign
Mail postcards to all "Occupants" in each zip code you will cover.
Describes Your free services to community including newspaper.
Requests they subscribe online.
Cost each: 40 cents. (Print .10 and postage .36)
Letter to Churches:
Describes free community services.
Requests they inform members.
Cost Each: 85 cents.
Copy members of Chamber of Commerce into spreadsheet database.
Search online for all other business in the area to add to spreadsheet,
Focusing on mail address as well as email address.
Send Emails to each.
Send letters to each.
Place adds in the local newspapers.
In all of your emailed newspapers ask recipient to forward it to all friends to sign up.